Martin & Martin is a well-established player in the local pet food market, producing a range of products under popular brands such as Husky, Pamper, Beeno, and Bob Martin.

Food producer RCL Foods has taken a major step to expand its footprint in the fast-growing pet care industry, announcing a R695 million deal to acquire Martin & Martin from Simrose Overseas S.A.

The binding agreement, announced on Tuesday, marks a significant strategic shift for RCL Foods, which has historically focused on dry pet food products. The acquisition will enable the group to enter new, high-growth segments including wet pet food, treats, biscuits, and broader pet care products.

The transaction remains subject to regulatory approvals, including clearance from competition authorities, before it can be finalised.

Martin & Martin is a well-established player in the local pet food market, producing a range of products under popular brands such as Husky, Pamper, Beeno, and Bob Martin. The company’s portfolio complements RCL Foods’ existing offering and provides immediate access to categories where the group has had limited exposure.

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